CREATED BY EUGENE SOULEIMAN
The surf inspired look at the Jeremy Scott S/S ’15 show in New York, saw individual takes on a beach look for the hair. “When Jeremy and I discussed the hair look for the show we talked about what happens to girl’s hair on the beach, when it’s been styled by the sun and sea and has a windswept, raw, feeling to it”, said Eugene Souleiman, Creative Director, Wella Professionals. “I wanted to create a look that was based on surf culture that was relaxed and revealed the natural texture of the hair. Each girl had a unique look which was adapted to suit her individual style, although the overall theme remained the same, we gave each girl a quirk in her hair style; a hidden braid, or a random crimped section; just something to set them apart,” added Eugene. The addition of brightly colored hair accessories, designed by Miley Cyrus, added an extra pop of beach drift chic.